Our Story

Little Rider Team Van HQ

Little Rider Co are on a mission to bring your ‘Little Riders’ high quality tech bike jerseys, protective wear and gear. From balance bike, MTB to BMX and Moto, we are focused on building a brand dedicated to children ages 1-14 who are obsessed with their 2 wheels!

We are a family based brand, born out of the frustration of a lack of high quality jerseys and gear in the market for young children. Our core range are Tech Jerseys, gloves, tech shorts and an apparel range for the entire 2 wheel crazy family.

The Little Rider Co ‘WHY’

  • For Little Riders – To encourage children at an early age to be active, happy and creative on 2 wheels.
  • For Parents – To provide products designed specifically for ‘Little Riders’ with a focus on fit and quality to encourage children to get more involved with 2 wheel sports.

The Little Rider Co Facts

  • Design & Quality focused
  • Family Founded
  • UK & USA Based Design
  • Range includes bike jerseys, shorts, gloves, protective gear, clothing, bike accessories & cool bike swag
  • International Coverage

The Little Rider 'Triple S' System

At Little Rider Co our focus is YOUR Little Rider. We design products to encourage your kids to ride more, be safer on 2 wheels and feel like a PRO. Whenever our team are developing our core product range we ensure we follow the Triple S system.

SAFETY – Safety is at the forefront of everything we do at Little Rider. We want to encourage Little Riders to start young, ride fast and have fun – But more importantly, stay SAFE!

SIZE – One of the reasons we founded Little Rider Co was the lack of quality bike brands that focussed on comfortable, quality products but that ensured they fit the little guys properly. We manufacturer the products from the ground up so we can ensure sizing is right from the design.

STYLE – The key to encouraging Little Riders to ride is how they feel when on 2 wheels – Our products aim to make your Little Riders feel fast, cool and like a PRO – Our Little Rider Army is made up of ‘Toddlers, going on PRO’.